It knows which ads are running where, because its crawlers scan the networks, and it knows who’s watching what, because Alphonso… Local TV Ad Insights: TV Audience Data At Scale For Local TV Stations Win and retain advertisers with the power of Alphonso Insights For Local TV Broadcasters. ; Which four spirit brands opted to target females, while all others skewed higher for males? Its SaaS offering, Alphonso Insights, delivers actionable TV measurement and closed-loop attribution with offline data in real time, to help brands understand the true impact of TV advertising. “Alphonso Insights delivers actionable TV measurement and closed-loop attribution with offline data in real-time.” So, yes, Virginia, there is a cyber-stalker in your house. SEE LOCAL INSIGHTS. Topics Entertainment Collection opensource Language English. Alphonso Insights provides real-time TV ad analysis at both a national and local level. Talk with our team to see how Alphonso’s TV retargeting and ad insights … With no live sports to speak of, where did those budgets go, and what does the quarter-over-quarter trend look like? Use TV ad analytics from Alphonso Insights to inform your next T V-to-digital retargeting campaign. We're a fast-growing TV data company with offices in Silicon Valley, New York, Red Bank NJ, Chicago and Bangalore, India. Download customized clients reports that connect the dots between local TV ad exposures and both online and offline traffic and sales. An attribution study into Verizon's “Connect Your Galaxy This Holiday" TV ad campaign; Creative resonance scores for the top five ad creatives, by total Q4, 2019 spend; Complete the form to get your … Dovato TV Spot, 'More to Me: Alphonso' Submissions should come only from the actors themselves, their parent/legal guardian or casting agency. Why Partner With Alphonso Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. Its SaaS offering, Alphonso Insights, delivers actionable TV measurement and closed-loop attribution with offline data in real time, to help brands understand the true impact of TV advertising. Alphonso’s network of smart TV providers and connected devices covers over 15 million US households. Alphonso, Inc., Mountain View, California. Up-to-date local advertising data: no waiting days, weeks, or months for verification. Reviews Alphonso TV Ad Insights. “Documenting how audiences in a rapidly changing entertainment landscape are viewing television and commercials.”. Alphonso Insights is your self-serve TV ad campaign analytics dashboard. Search brands to browse their nationally airing television commercials. ad insights solutions can get you immediate results. San Mateo, CA, Aug. 01, 2018 (GLOBE NEWSWIRE) -- TV data company Alphonso today introduced the second generation of Alphonso Insights, its SaaS-based, self-serve dashboard for real-time TV … National and Local. Topics Entertainment Collection opensource Language English. … technology embedded in tens of millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. June 5, 2017 Alphonso Raises Institutional Capital to Scale Cloud Services for TV Retargeting, Self-Serve TV Ad Analytics and Offline Attribution; April 3, 2017 Always-On TV Data Solution from Alphonso Empowers Brands and Media Agencies with Real-Time Ad Insights and Closed Loop Attribution; May 12, 2016 Alphonso … Alphonso is on a mission to make TV an even better advertising medium for brands, agencies and networks. Talk to us It’s the best way to optimize TV campaign spend across all screens. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Brands, agencies and broadcasters rely on our TV Data Cloud services to power: Talk with our team to see how Alphonso’s TV retargeting and ... For Alphonso, it’s about TV-to-digital retargeting and data licensing. Up-to-date metrics for every brand in your category, so you can compare your performance against competitors and optimize your ROAS. Alphonso TV data powersTV ad analytics and insights for brands, agencies and networks. Our patented video AI, built with advanced machine learning and computer vision, is at the core of the Alphonso TV Data Cloud. Alphonso TV Ad Insights. Since 2013, Alphonso has been building the industry’s largest TV data set – one that enables powerful one-to-one targeting of TV audiences across all screens and best-in-class TV … 259 likes. Previously, Jon led global Insights at Rocket Fuel (acquired by Sizmek in 2019) and was a Research Director at the Nielsen Company's Media Analytics division. Alphonso Insights walk-in attribution uncovers the granular metrics. Prove ROI With Closed-Loop AttributionAn easy tool for local station sales managers to show that the advertising they sell is driving conversions, foot traffic and sales. 254 likes. Download the report to find out: Which two big distillers were neck and neck in Q4 spending $12M and $11.1M respectively, accounting for 64% of total category spend? For OEMs, app publishers and OTT content publishers, we offer the best way capture TV audience data and improve monetization. MOUNTAIN VIEW, Calif. and NEW YORK, May 7, 2019 /PRNewswire/ -- Alphonso, the TV data company that marketers, broadcasters, and agencies go to for media planning, TV retargeting, measurement … Unknown Addeddate 2020-10-16 01:37:17 Identifier alphonso-tv-ad-insights Identifier-ark ark:/13960/t1jj3298d Scanner Internet Archive HTML5 Uploader 1.6.4. plus-circle Add Review. Other solutions merely scratch the surface. As a recognized digital media expert, Jon has been a featured speaker at major industry events, including SXSW, IAB Newfronts, ARF, and others. ad insights solutions can get you immediate results. We're a fast-growing TV data company with offices in Silicon Valley, New York, Red Bank NJ, Chicago and Bangalore, India. TV Ad Insights Where did the rubber meet the road for carmakers in Q2? “Alphonso Insights delivers actionable TV measurement and closed-loop attribution with offline data in real-time.” So, yes, Virginia, there is a cyber-stalker in your house. You have been added to our mailing list. An attribution study into Verizon's “Connect Your Galaxy This Holiday" TV ad campaign; Creative resonance scores for the top five ad creatives, by total Q4, 2019 spend; Complete the form to … ; Which popular comedy-drama serieswas the highest non-sports TV … ; Which four spirit brands opted to target females, while all others skewed higher for males? Automation of TV Data for activation, attribution and addressable media. 254 likes. Thank you. To learn more about how Alphonso can deliver the TV and OTT audience insights you … With our patented Video AI at its core, the Alphonso TV Data Cloud brings together our complete index of TV content and ad airings, our TV viewership data from 15 million US households, and third-party attribution data that connects TV … Download the report to find out: Which of the big four conglomerates spent $41.3M, accounting for 45% of total category spend ; Which two beer brands equally targeted both males and females, while all … Connect with Alphonso. Alphonso Insights covers 10 of the top local markets in the U.S. today. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Why Partner With Alphonso Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. Alphonso has brought to market a set of TV data and services that can standardize the way advertisers reach consumers and measure success in the digital age. Digital-like measurement for National and Local TV ads. Alphonso Insights provides real-time TV ad analysis at both a national and local level. This time it was ABC’s A Million Little Things 1-hour premiere on Thursday, November 19, which was heavily … Alphonso, Inc., Mountain View, California. National TV Ad Insights: TV ad analytics for the digital age. Previously, Jon led global Insights at Rocket Fuel (acquired by Sizmek in 2019) and was a Research Director at the Nielsen Company's Media Analytics division. Submissions without photos may not be accepted. Search and view spend, airings schedule, GRP, and households. Talk with our team to see how Alphonso’s TV retargeting and A dashboard at the fingertips of your sales force with timely data that includes competitive spend analysis for brands on other local broadcasters. Linear TV & OTT audience and ad trends for the fist half of 2020. As a recognized digital media expert, Jon … It’s the best way to optimize TV campaign spend across all screens. Please include at least one social/website link containing a … Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Recently, there was an article citing that Netflix will fall from 85 percent to 50 percent of the market in 2018, yielding ground to the various OTT players that are popping up with regularity. See Insights. Use TV ad analytics from Alphonso Insights to inform your next T V-to-digital retargeting campaign. Driven by massive-scale 1:1 TV … Alphonso, Inc., Mountain View, California. We're a fast-growing TV data company with offices in Silicon Valley, New York, Red Bank NJ, Chicago and Bangalore, India. Alphonso TV CEO Ashish Chordia: Digging For Connected TV Data And Insights. A comprehensive, self-serve TV data platform that provides digital-quality metrics for Local TV ad creatives and data-driven, actionable insights to local broadcast networks. Pricing models they offer are CPM on channels such as Mobile Advertising on Alphonso.tv will allow … Thank you. Yet another Fall TV premiere was stacked against FOX’s NFL coverage. Connect TV ad exposures to business outcomes across TV, OTT & digital. Real-time, self-serve metrics for your entire brand category. Dig Deeper into TV Data. Alphonso.tv advertising reaches 79.9k visitors across desktop and mobile web, in countries such as . Its SaaS offering, Alphonso Insights, delivers actionable TV … You have been added to our mailing list. See Insights. We do the heavy lifting, and make it fast and easy to … Documenting how … technology embedded in tens of millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. Alphonso TV Audience Index: July 2020. Talk with our team to see how Alphonso’s TV retargeting and ad insights solutions can get you immediate results. Connect the dots between TV ad airings and business KPIs. Q2 TV Ad Insights: Auto Brands . It indeed is the holy grail for TV … Massive-scale data at a granular level, for cross-platform measurement across TV, OTT, and digital exposure. Connect with Alphonso. Its Alphonso TV Data Cloud services power TV retargeting and brand insights … Automated TV content indexing and metadata creation, Real-time TV ad campaign performance monitoring, Deterministic TV viewership data at massive scale, Privacy-first data matching for closed-loop attribution, Custom TV audience segmentation for advanced digital targeting, TV data-driven media activation across mobile, web and CTV. Dovato TV Spot, 'More to Me: Alphonso' Submissions should come only from the actors themselves, their parent/legal guardian or casting agency. Download the report to find out: Which two big distillers were neck and neck in Q4 spending $12M and $11.1M respectively, accounting for 64% of total category spend? Win Business Back From Digital and SocialWith the industry’s largest footprint in TV viewership data – coming from one in four US households – you’ll have timely, accurate proof points that local broadcast advertising works. comment. We are the leaders in TV data technology and multi-touch attribution. Please include at least one social/website link containing a recent photo of the actor. 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